Alicia Compton

Background

About Alicia Compton

Currently manage product setup ensuring availability of images, inventory and product descriptions. Assign products to navigation categories optimizing the online shopping experience for a wide customer base. Coordinate with merchandise buyers and planners to align product setup timing aligning with business objectives. Enhance customer engagement and drive conversion through sequencing and sorting product categories. Utilize a combination of analytical tools and industry best practices to continuously refine category sequencing. Manage navigation updates including creation of product landing pages and category listing pages. Enhance website visibility and organic search results through SEO support attribute updates, filter attribute optimization and strategic URL redirects improving traffic. Perform rigorous site testing and quality assurance for content updates, and promotional activity collaborating with cross-functional teams including pricing, marketing, and web developers. Proactively identify and resolve potential issues related to content updates and promotions, significantly reducing the risk of customer dissatisfaction, and safeguarding the integrity of the brand's online presence. Previously experienced Replenishment Analyst with a demonstrated history of working in the retail industry. Skilled in Customer Service, Retail, Store Management, Inventory Control, and Microsoft Office. Strong research professional with a Bachelor's degree focused in Consumer and Family Financial Services from The Ohio State University.