Alicia Weber

Background

About Alicia Weber

Dr. Alicia Weber is an accomplished academic who has dedicated over 13 years of her career to researching and optimising omnichannel retailing and online supply chain strategies. Her research interests revolve around enhancing the customer's online shopping experience and building capacity among South African retailers to offer world-class shopping experiences. Dr. Weber's expertise in the field of e-commerce supply chain management has been shaped by her extensive engagement with South African retailers during her Master's and PhD research, providing her with a unique insight into the operations of omnichannel supply chains in the region. As a lecturer at The University of South Africa, Dr. Weber is passionate about modern assessment practices such as continuous assessment and work-integrated learning. She is always exploring new ways to help students develop the necessary capabilities for Industry 4.0 and beyond. Dr. Weber holds undergraduate qualifications (Bcom and BCom Hons) in Marketing Management from the University of Pretoria, as well as a Master's degree (cum laude) from the University of South Africa. Her PhD thesis,"Internal Supply Chain Integration in Omnichannel retailers: A Dynamic Capabilities View," was completed at the same institution in 2022. Her outstanding research efforts were recognised in 2021 with the Principal's Prize for Excellence in Research, one of the two highest prizes for research and innovation at The University of South Africa. Dr. Weber has authored several articles in accredited journals and chapters in local and international textbooks. Her LinkedIn profile's Featured section contains more information about her research work, and she welcomes any opportunities to collaborate with the industry or other academics.