Alisa Chieves

Background

About Alisa Chieves

Alisa Chieves has built a career of success at the forefront of content production. A pioneer in transforming the original content landscape, she is an award-winning force behind world-class production teams, processes, and business models while also adding measurable value across all platforms. A senior executive leader, Alisa has played a key role in defining content strategy for a wide of brands, always with a focus on delivering high-quality, authentic storytelling. She is also the architect of several first-of-their-kind content ecosystems with visibility at the C-suite level. Her passion as an all-in mentor has fueled the effectiveness of her teams in delivering hundreds of hours of content annually to elevate brand awareness and consumer growth. Scope of executive leadership spans the management of teams from <10 to +100 (bicoastal), production partnerships, multimillion-dollar budgets, interdepartmental collaborations (business and legal affairs, finance, marketing), and the delivery of hundreds of hours of content annually to elevate brand awareness and accelerate consumer growth. Executive content production lead in the launch and management of digital studios for Fortune 500 company’s 10 highly diverse brands. Work was key in keeping company at the forefront of the digital conversation and supporting its +100% revenue growth to +$28B (per 10-K). Pioneered a lower-risk incubation process, creating a production strategy that allowed creators and talent to experiment with new ideas and gauge audience taste and response within select digital / social settings before launching to larger markets. Examples include Comedy Central’s first digital-to-linear series, IDIOTSITTER. Led Viacom’s first live-streamed coverage of E3—a record-breaking, 3-day, multicam production with 5 remote locations resulting in +25 hours of content across digital, social, and linear platforms. Garnered +10M combined online / on-air viewers. Kept 10 brands in a state of seamless content delivery during COVID. Member of the executive team that immediately adapted to implement safety protocols. Rolled out live remote capture / monitoring workflows. Relocated +50 editors within 2 weeks. Earned an Emmy Award as an Executive Producer, Outstanding Daytime Promotional Announcement—Topical (promotion for UNDOCUMENTED AND UNAFRAID: FORBIDDEN, a special focusing on advocacy for LGBTQ+ immigrants).