Allison Roy
Senior Manager of Product Management at J.Crew
Based in United States
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Seniority
Manager
Department
Sales & Business Development
Location
United States
Industry
Retail Apparel and Fashion
Company size
15K
Contact information
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a•••••••@jcrew.com
Phone
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Background
About Allison Roy
Dedicated senior marketing manager and product lead with 10+ years of experience specializing in building e-commerce and digital customer experiences across devices and platforms—with an emphasis on the shopping experience, add to cart, mobile app engagement, CLTV, and improving conversion.I have served clients across a variety of B2B and D2C industries including health care, packaging & manufacturing, fashion & accessories, consumer goods, and nonprofit.I have provided digital marketing and product management services to organizations like J.Crew Group, Stanford Health Care, AARP, Victoria's Secret, and more.My work has been published in WWD, Advertising Week 360, PR Daily, Retail Touchpoints, and Marketing Tech News.
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