Allison Topp

Background

About Allison Topp

Hello! I'm a marketing professional with four (4) years of experience, specializing in B2B strategies. I am a proud graduate of the University of Kentucky with a double major in Marketing and International Business. My plans to study and intern in London, England, were impacted by the pandemic, leading me to work remotely for both the University of Kentucky and Stratus Networks. This experience eventually led me to my current role as a Marketing Coordinator at Stratus Networks.When I first started at Stratus Networks, the company had no established marketing efforts aside from a strong focus on word of mouth from satisfied customers. This presented a significant challenge, requiring the development of resources, collateral, and campaigns from scratch.In my current position, I manage end-to-end marketing campaigns to increase brand visibility and drive customer engagement. I specialize in market research, data analysis, and developing innovative campaigns that deliver measurable results. I'm also currently immersing myself in the world of AI, exploring its rapidly evolving nature.I pride myself on my collaborative approach, valuing teamwork and continuously seeking opportunities for learning and development. Let's connect and chat!