Aloke Kumar

Background

About Aloke Kumar

Aloke Kumar is a Communication person. He has brought many a projects to life, including The Telegraph Newspaper, Sananda Magazine and ‘Swabhumi’ the Heritage Park. He has held various positions starting from Media Planner to Chief Executive Officer. Aloke is an industry veteran who oversaw the design, creation and improvement of all of Anandabazar’s products, from consumer offerings to publication and business services. He has 33 years of experience in Senior Management position with Media, Creative and Communication Management. His pioneering work with the internet as a communication medium led to the development of one of the first commercially deployed online internet service for consumers. He has a comprehensive approach to project management which is his forte. He directed the teams with a special focus on delivering exceptional user experience, continuous innovation, and highly relevant, accountable, and untraditional marketing. In the last 12 years he has focused on sharing his experience by teaching on different facets of Communication in renowned Universities.He deploys a teaching method which is an amalgam of communication including: talking,listening,presentation,case studies, personal experience, histrionics and participation which can be expressed in a single Sanskrit word as 'Sutradhar'​,meaning one who recites with traditional skills.The word has no equivalent in English, but the nearest is a French word,'Raconteur', meaning; a person who tells stories and anecdotes with skill and wit. 03 years in Advertising Agency. Media/ Strategic Planning 14 years in Media House:Launch of Publications. Development of Brands 06 years in Infrastructure Development:Theme Park & Resorts,Township and Roadways. 03 years in Tech.Media. Internet Development 07 years in Corporate Communications. Public Relations 12 years in Education