Seniority
Director
Department
Legal
Location
Minneapolis
Industry
Insurance
Company size
17K
Contact information
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a•••••••@assurant.com
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Background
About Alyssa Cassada
I grew up with an insatiable love for stories, so it’s no surprise that I’ve shaped my life around them. I began my journey telling stories on the stage and through music, but eventually I came to tell stories in a different way. Now I focus on the story of a product or service, the story of a brand. A company’s brand and other intellectual property can be some of its most valuable intangible assets, so I help my clients ensure that the brand into which they have invested so much of their time, effort and love is well-protected. I want their story to last through the ages. As an intellectual property attorney, I help my clients navigate the various tools at their disposal to cement their legacy in the marketplace. I specialize primarily in trademark clearance and prosecution, copyright law, intellectual property licensing and intellectual property asset management and strategy.
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