Alyssa Hyde

Background

About Alyssa Hyde

Marketing Strategist | Creative Content Developer | SEO & Digital Engagement Pro I’m a results-driven marketing professional with a dynamic blend of analytical skills and creative flair, backed by over 8 years of experience across content strategy, SEO, digital marketing, and event planning. Currently, I serve as a Marketing Analyst at Absorbent Specialty Products/Quick Dam, where I transform marketing and meteorological data into actionable insights that drive campaigns and influence strategic direction. My unique ability to bridge technical analysis with creative content is something I take pride in—whether I’m forecasting trends or writing blog content that connects data with real-world impact. Previously, as a Web Content Specialist at Displays2go, I managed site-wide content strategy and collaborated across departments to elevate user experience through clean, optimized, and brand-consistent storytelling. I also held the role of Marketing Manager at O’LYN Roofing, where I led all digital initiatives—PPC, SEO, social media, and more—while orchestrating events that strengthened community engagement and brand loyalty. From hands-on content creation to high-level digital strategy, my experience spans B2B and B2C, web and social, creative and analytical. I hold a Bachelor's in Marketing and Graphic Design from Assumption University and bring an artistic perspective to everything I do. Whether it's crafting compelling narratives, analyzing campaign data, or optimizing digital touchpoints, I love helping brands connect with their audiences in meaningful ways. Let’s connect—I'd love to hear about what you're working on!