Amanda Anson

Background

About Amanda Anson

Strategic Digital Marketing and Sales Leader with over six years of experience driving revenue and brand awareness in the aesthetic and cosmetic industry. My unique blend of skills comes from my roles as Marketing Director at Charlotte Skin and Laser and Marketing Manager at ICONS America, where I successfully integrated digital strategies with direct sales initiatives. Demonstrated success: Driving sales and client volume: I consistently met and exceeded performance metrics by developing comprehensive lifecycle marketing strategies and executing successful omnichannel campaigns across platforms like Google, social media, and email. Building lasting customer relationships: My experience extends beyond content creation to include B2B and B2C sales, upselling, and cross-selling, which enabled me to foster strong, long-term customer loyalty and expand market share. Innovating with data: I'm passionate about using data-driven insights to create compelling content and campaigns—including a podcast and influencer program—that not only grow market share but also directly contribute to sales growth.