Amanda Freeman

Background

About Amanda Freeman

As an award-winning Marketing and Communications Manager with over 15 years of experience within global Fortune 500 environments like Intel, I specialise in transforming corporate communication into measurable business results. One of my core achievements was driving a 300% improvement in employee engagement at Intel's Ireland Fab Campus by architecting communication strategies that connect, inspire, and align a diverse workforce with key business objectives. I excel at translating complex operational goals such as safety, operational excellence, diversity and inclusion and more, into compelling narratives and multimedia content that resonate with employees at all levels. Key areas of expertise include: • Strategic Communications Planning: Designing and executing comprehensive internal and external communication plans that support brand identity and cultural transformation. • Employee Engagement & Employer Branding: Building programs that enhance employee satisfaction, strengthen employer brand, and foster a culture of belonging. Recognised with multiple awards at Intel for innovation in this area. • High-Profile Event Management: Leading the planning and execution of major corporate events, including overseas expos, customer activation events, summits and open forums, milestones and employee recognition events. Won Intel's Corporate Services Divisional Recognition Award for my part in the Fab34 Grand Opening organisation committee, hosted by Intel’s former CEO Pat Gelsinger and attended by over 200 guests including government officials and international news outlets. • Data-Driven Strategy: Leveraging analytics and KPIs to measure communication effectiveness, achieving a 20% increase in digital platform engagement qtr on qtr and a 392.3% growth in social media engagement in previous roles. • Process Optimisation: As a certified Lean Six Sigma Green Belt, I bring a unique perspective to communication challenges, consistently identifying opportunities for efficiency and impact, saving a previous employer approximately on my first year of employment. I am passionate about building bridges between leadership and employees and using storytelling to create a cohesive and motivated organisational culture. I am seeking a senior role in Marketing, Internal Communications, or Employee Engagement within a dynamic, large-scale organisation in Ireland (hybrid/remote) or Europe (remote).