Amanda Guy

Background

About Amanda Guy

Former Division 1 Athlete | Current Brand Marketer | Data-Driven Strategist | Everyday People Advocate | Programmatic Enthusiast My story started long before I stepped into conference rooms—my parents made sure of that. Growing up, they surrounded me with diverse representation in media and literature, instilling the belief that you can be what you can see. That mindset fuels my mission today: pushing boundaries, elevating brands, and reshaping the industry for future generations. At Xandr, I honed my skills in campaign strategy within the programmatic advertising world. Before that, I served as a political constituent advocate, deepening my passion for storytelling, community engagement, and driving meaningful impact. Now, as Senior Manager of Brand Marketing at Sam’s Club, I lead efforts to grow Member’s Mark, crafting data-driven campaigns that connect with members in meaningful ways. I thrive at the intersection of creativity, analytics, and cultural relevance, always looking for new ways to bring brands to life. I’m passionate about storytelling, strategy, and making an impact—one campaign at a time. Former Clients include: PepsiCo, Mondelez, Microsoft, Turner Sports, AT & T, HBO, Bimbo Bakeries, DSPolitical, Narrative Strategies, Yosemite Consulting Email: amandaguy102@gmail.com