Amanda Sillin
Director of Marketing Pgs at Southern Nazarene University
Based in Zanesville, United States
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Seniority
Other
Department
Other
Location
Zanesville
Industry
Higher Education
Company size
845
Contact information
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a•••••••@snu.edu
Phone
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Background
About Amanda Sillin
Dynamic leader with extensive experience developing programs, executing strategic initiatives, building brand awareness, engaging community outreach, and platform-based web design. Passionate about building strong, sustainable relationships with internal teams and community partners. Experienced in overseeing budgets, managing cross-departmental collaboration, and leveraging analytics to improve performance. A dedicated community advocate with over hours of volunteer service, awarded the President’s Volunteer Service Lifetime Achievement Award. Skills Enrollment Marketing: Lead Generation, Conversion Optimization, CRM Management, Segmentation, Retargeting Strategic Marketing: Brand Development, Campaign Execution, Cross-Department Collaboration, Event Marketing Platform-Based Web Design: UX/UI, On-page/technical SEO, Development, Integrations Digital Marketing: SEO, PPC, Social Media Strategy, Email Marketing, Content Marketing, Google Analytics Grant Writing & Fundraising: Competitive Grant Writing, Fundraising Campaigns, Donor Engagement Data Analysis & Reporting: Campaign Analytics, Enrollment Data, Market Research, KPI Tracking Team Leadership: Staff Development, Mentoring, Cross-Functional Collaboration Budget Management: Financial Planning, Resource Allocation, ROI Optimization
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