Amar Kumar

Background

About Amar Kumar

Hi, I’m Amar Deep, by profession in Sales and Marketing from the heart. I possess 19 years+’ of diverse experience across Pharma & FMCG E.g. Ranbaxy, Nestle, Mondelez, Capital foods & Modi Naturals Ltd in Individual & Leadership roles, handling General & Modern Trade sales assignments, in India & Bhutan. I have a diverse background that started with selling pharma products to doctors/chemists to launching Brands in Top town. Achieve and exceed sales & Profits target. Created a sustainable Route to Market (RTM) through exceeding the direct coverage targets & Numeric Distribution plans of the key brands. Achieve the Rural Expansion plan in identified territory. Improved the Cold Chain Network for competitive advantage. Deliver Point of Buying Leadership agenda of through creation of Perfect Stores, deployment of POS solutions as per plan in assign territory. Gain market Share from 2% to 27% within 2 years (Taken market share from Nestle). Successfully build the infrastructure as per business plan for East Zone in Capital Foods; Taken over the business from 10 Cr to 50 Cr PA in 3 years. I did Digital Marketing course from IIM Kashipur, Leadership and change management from XLRI and Sustainable Business Strategy from Harvard Business School. Received the Awards & Appreciation in every stint. Specialities Include- FMCG Sales & Distribution | Customer Mktg | P&L | Strategy | Team management