Amarendra Kumar

Background

About Amarendra Kumar

a.) A seasoned professional with over 21 years of extensive experience in sales and Business developments in the Construction & Equipment industry. Specializing in a diverse range of equipment, including Excavators, Backhoe Loaders, Telehandlers and Gensets. b.) Skilled in identifying & establishing strategic alliances / tie-ups with suitable business partners, resulting in deeper market penetration to achieve profitability. c.) Expertise in developing relations with distributors by identifying the strength of each partner and coordinating effectively for business development. d.) Successfully led key business initiatives & strategies to meet changing customer needs / expectations, leading to high levels of customer satisfaction, increased market share, sales volume and added bottom line. e.) Forecasting, Planning and Budgeting of Parts Business in Line with Annual Objective. f.) An effective communicator with excellent relationship building & interpersonal skills, complemented by strong analytical and problem-solving capabilities. Notable Accomplishments a.) Spearheaded the Spare Parts Sales, Lubricant Sales and Attachment Sales totalling 350+ Cr. for the largest zone, North Central Zone, at JCB India, achieving a YOY growth of 23%. b.) Key collaborator in the development of the "Parts Mobile App" driving the online retail of Spare Parts, Lubricants, and Accessories. c.) Instrumental in both the development and promotion of the "JFC Loyalty Program"(JFC: JCB Family Club) d.) Formulated the "DEF Dispenser" Diesel Exhaust Fluid Initiative in the West Zone, leading to an unprecedented 8-fold surge in DEF sales. e.) Core Team member for the development of Dealer Team Sales training programs such as Ignite and Spark, aimed at enhancing Spare Parts Sales, Lubricant Sales, and Attachment Sales performance. f.) Pioneered the sale of the first Rock Breaker on a Competition Excavator nationwide. g.) Business Development of Focus and Strategic parts