Amit Bose

Background

About Amit Bose

In my journey through the ever-evolving landscape of digital commerce over the past 25 years, I've had the privilege of working with some incredible teams at adidas. My focus has always been on creating strategies that not only drive growth but also resonate deeply with consumers' needs. For instance, while leading our 3P marketplace program at adidas recently, I was thrilled to achieve a channel growth rate of 25% CAGR by forging tactical partnerships that aligned perfectly with our brand vision. Before this role, I spearheaded the launch of our India 3P marketplace where we saw an astonishing channel growth! Mapping out the online landscape was no small feat; it required identifying key digital partners who could help us enhance our presence significantly while ensuring we stayed true to our core values as a lifestyle brand. My time as Senior Manager for Digital Partner Commerce was equally rewarding as I played a crucial role during India's e-commerce boom. We established adidas and Reebok as leading sports brands across major platforms while consistently exceeding revenue targets by about 15% year-over-year—an achievement I'm particularly proud of because it reflects not just numbers but also teamwork and shared vision. Beyond work hours, I'm passionate about staying active—whether it's hitting the gym or exploring new outdoor activities—and I believe this enthusiasm translates into my professional life too. It fuels my creativity when brainstorming innovative solutions for complex challenges. If you're interested in discussing how we can collaborate on transforming your digital commerce strategy or if you want to share insights about industry trends over coffee (virtual or otherwise), feel free to reach out via email! Skills- Digital Commerce Strategy - Marketplace Development - Omnichannel Transformation - Brand Equity Enhancement - Partnership Management