Seniority
Manager
Department
Advertising & Marketing
Location
Toronto
Industry
Banking
Company size
47K
Contact information
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a•••••••@••••••.com
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Background
About Amit Rajdev
Experienced marketing professional across B2B2C domains, loves to create successful marketing strategies, by defining business/marketing objectives, customer segmentation, targeting matrix, and writing marketing, sales, and product briefs for internal and external use. In my career I have conceptualized various Go-to-Market (GTM) strategies and executed various Integrated and Multi-channel marketing activities, focusing on improving the RoI, optimizing the cost, and achieving a competitive edge in the market. My leadership style is collaborative and flexible while keeping an eye on the goal and time sensitivity. Cross-functional teams consider me as a dependable and go-to person who's quickly able to take on and conquer complex problems into meaningful solutions by working with all stakeholders involved. Expertise: Strategizing Marketing Initiatives, GTM Strategies, Product Positioning and Messaging, Integrated Marketing, Market Research, and Data Analysis, along with Cross-Functional Team Collaborations, and Adaptability.
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