Amol Kohli

Background

About Amol Kohli

As Chairman of BRIX Holdings, I’m focused on driving growth while staying true to the fundamentals that matter most—people, operations, and the guest experience.Over the past 15+ years, I’ve developed and operated Friendly’s Restaurants locations and multiple franchise concepts, with a consistent focus on operational performance, development, financial discipline, and building strong connections in the communities we serve. My path from Friendly’s waiter to franchisor in the restaurant industry has always been hands-on and entrepreneurial, fueled by a genuine passion for hospitality. I also lead Legacy Brand International, a private investment group dedicated to acquiring and scaling multi-unit, multi-brand franchise concepts in the food service sector. My finance background shapes a data-driven approach to investment, expansion, and team development. I thrive on turning underperforming locations into healthy, growing businesses, mentoring future leaders, and creating environments where teams and guests feel valued.