Amrita Kumari

Background

About Amrita Kumari

Good understanding of Different types of Email Sends, Trigger Sends Automation, Data Extension, Contact Builder, Automation Studio, Journey Builder • Using A/B tests to determine which email version yields better conversion rates. • Good understanding of contact builder for organizing and managing contact data, attribute groups creation, data model building and defining data relationships. • Worked with managing subscribers, importing data into Data extensions. • Has the ability to build complex email automations to run and schedule Queries to fetch required data from different data extensions and subscribers. Worked with configuring automation tool and used them in Journey Builders. • Has the ability to run reports of email tracking data and to track journey builder activity. • Flexible and versatile to adapt to any new environment and work on any project. • Dedicated & self-motivated to take independent responsibility as well as the ability to contribute as a team member. • Eager to learn and work on new technologies. •Skilled in Digital Strategy, MailChimp, Benchmark, Sendinblue, Elastic, Hootsuite, and Salesforce Marketing Cloud