Amrita Sen
Partner at Quantum Consumer Solutions Insight & Design Strategy
Based in Bengaluru, India
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Seniority
C-Team
Department
General Business & Management
Location
Bengaluru
Industry
Business Consulting and Services
Company size
281
Contact information
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a•••••••@quantumcs.com
Phone
5 credits+91 ••• •••• ••••
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Background
About Amrita Sen
Passionate about applying culture decoding and storytelling to marketing challenges. Trained in ethnography, semiotics, digital ethnography, culture commentary, psychology and marketing strategy. Still learning how to deconstruct the ropes of everyday common sense. Have in-depth experience of markets such as India, Indonesia, Thailand and Saudi across multiple categories. I have also dabbled on-ground in markets as diverse as Italy, Russia, and Ethiopia, with an experience that spans non-profit, white goods, tech and the usual suspects in the FMCG business. Prone to being a magpie when it comes to interests and hobbies. At the moment, occupied with Discworld. Past obsessions include BTS, manga work by Junji Ito, Holmes, Poirot, Byomkesh to name a few.
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