Amy Campbell

Background

About Amy Campbell

I assist professional services firms, mostly law firms, with marketing and communications projects, informational marketing, branding, strategy, web sites, print and web-based material, including integrating social media into the marketing mix. With a special focus on web content (“information of value”) and search engine optimization, I can help individuals and organizations to increase their visibility and promote their expertise through strategic informational marketing programs. I can play the role of a tech-savvy, outsourced marketing department or team contributor/leader. Specialties: • Information-based marketing • Web content audit • Web content development • Copywriting • Taglining • Web site design and development • Web site architecture/site mapping • Advertising design, online/print • Search engine optimization • Strategic advice, training, set up of social media and blogs.