Amy Heidersbach
Investor at Range Ventures
Based in United States
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Seniority
Vp
Department
General Business & Management
Location
United States
Industry
Venture Capital and Private Equity Principals
Company size
9
Contact information
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a•••••••@range.vc
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Background
About Amy Heidersbach
Decisive, innovative executive with a real passion for leading human and AI combined teams and businesses through transformation. Deep knowledge of how to craft, execute and measure integrated marketing programs in support of revenue, brand, product, and customer goals. Significant change management and P&L experience across a variety of B2B, B2C, and dual-sided marketplace brands and industries – including generative AI, fintech and financial services, hr tech, data analytics software, and eCommerce.Specialties: business transformation, marketing strategy and execution, building high-performance teams, growth marketing, customer segmentation and lifecycle management, brand purpose and brand building, business strategy and strategic planning, product positioning and GTM, integrated and multichannel campaigns, community building, eCommerce P&L, partnership and M&A strategy, change management.
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