Amy Higgins

Background

About Amy Higgins

Always seeking connections with communities, I flourish in environments where communication sets conversations in motion. Storytelling enlightens, educates and illuminates subjects that showcase the diverse demographics surrounding us, and is a natural fit for my community-focused mindset. As a seasoned writer/editor/digital marketing professional, I have copious experience generating original, high-quality content that aligns with business objectives while engaging readers.'? My experience extends to identifying industry trends across multiple sectors, ensuring that content remains relevant and impactful. With a strong background in internal and external communications and a proficient digital marketing acumen, I consistently deliver exceptional results. I continually hone my skills in efficient, independent business management, allowing me to take charge of projects and deliver outstanding outcomes. I excel in time management, possess strong research abilities, and also thrive in collaborative environments. Along the way I developed and enhanced knowledge in: Microsoft Office WordPress Google Analytics Google Suite Adobe Creative Suite SEO Best Practices Brand Management Interviewing Skills Research Skills Optimizing New and Existing Content Creative Strategies Social Media Best Practices Organization Audience Engagement Inbound Marketing Communication Email Marketing Marketing Campaigns With technologies continuously emerging, there’s an ever-changing and broader approach to writing and editing, which makes this career path even more gratifying. From optimization to analytics, content creation and marketing strategies, the roads taken to reach communities need consistent upkeep and modifications. I don’t shy away from these challenges and changes of course.'!