Amy Wheaton

Background

About Amy Wheaton

I love to turn complex marketing challenges into smart, simple, and successful solutions. I've been described as a problem solver, and I know what it takes to influence behaviour, drive conversions, and increase revenue while keeping people entertained, engaged, and informed. My experience spans marketing channels and tactics, including marketing strategy development and execution, copywriting, social media, e-commerce, project management, campaign strategy and execution, brand strategy and development, stakeholder relations, research, and client service. Currently, I'm lucky to work with some of the world's most exciting travel and hospitality brands while leading an award-winning team of talented content strategists, social media managers, and SEO experts. In the past, I've teamed up to create and execute marketing strategies and tactics in natural health products, national nonprofits, government agencies and services, and healthcare. Like many of my marketing peers, I have a background in journalism and PR. I craft clear, concise, and compelling messages that get results–and ask the right questions early on in a project to ensure goals are clearly communicated and strategies are on point. My professional experience includes media and public relations, brand development and rebranding projects, team and departmental leadership, internal and external communications, and business development.