Ana Luisa Lobos
Learning Advisor and Friedmanu Central America Representative at The Friedman Group
Based in Panama
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Seniority
Other
Department
Other
Location
Panama
Industry
Professional Training and Coaching
Company size
44
Contact information
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a•••••••@friedman.com.mx
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Background
About Ana Luisa Lobos
I am a strategic advisor in culture, organizational transformation, and corporate reputation, with over 20 years of experience across Latin America.After leading regional initiatives in multinational companies such as P&G and Mastercard, I now partner with executive teams to strengthen their business and organizational culture, align leadership behaviors, and ensure coherence between internal communications and external reputation.My work focuses on translating strategy into sustainable cultural practices — integrating talent alignment, stakeholder engagement, internal communication systems, and brand positioning to drive measurable business impact.I collaborate with organizations that prioritize people as their most valuable asset, and are committed to building cultures where performance and human connection coexist to drive business growth.
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