Anastasios Pagiaslis

Background

About Anastasios Pagiaslis

I am basically a researcher. I see life as a sum of patterns that concern either human behaviours or natural phenomena. As far as my journey is concerned, I completed my undergraduate degree in Marketing and Communications at the Athens University of Economics and Business in 2005, belonging to the top 3% of all graduates. Immediately after, I completed my Masters in Advanced Marketing Management at Lancaster Management School, with distinction. As a researcher and academic I have an extended experience, starting from my undergraduate years as a research assistant in Athens University of Economics and Business. I spent a semester as a research and teaching assistant in the Faculty of Business and Economics, University of Pecs, Hungary and after my Master, I accepted a research and teaching associate position at the University of Ioannina, Greece where I stayed for 4 years, being involved in a variety of research, teaching and administrative challenging roles. I completed my PhD at the University of Nottingham in December 2015 in the field of Consumer Psychology and Well-Being. Currently, I am an Assistant Professor in Marketing at Nottingham University Business School. I teach, research and collaborate on Consumer Psychology and Behaviour projects including but not limited market research and research methods both qualitative as well as quantitative, advertising, branding, self-determination theory and consumer well-being. Specialties: Multi-disciplinary Consumer Research; Self Determination Theory; Consumer Psychology; Adverrtising; Attitudes, Opinions and Beliefs; Marketing Methodology; ZMET interviews; Means - End Chains; Laddering Interviews; Content Analysis; Semiotics; Q Method; Structural Equation Moddeling; PLS; LISREL; AMOS; Multivariate Research Methods; Marketing History & Philosophy; Time perceptions; Gender; Values;