Andre McLeod
Head of Influence at Digital Art Week
Based in London, United Kingdom
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Seniority
Director
Department
Advertising & Marketing
Location
London
Industry
Technology; Information and Internet
Company size
6
Contact information
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a•••••••@digitalartweek.io
Phone
5 credits+44 ••• •••• ••••
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Background
About Andre McLeod
I'm a freelance travel, music and lifestyle writer with over 13 years experience covering travel, nightlife, hotels, restaurants, bars, fashion, festivals, luxury, cool city area destination guides, events, launches, parties, exhibitions, art, film, food and drink. I’m the Chief Marketing Officer for London Bridge Rooftop London Bridge Rooftop is a rooftop bar in the heart of London Bridge. I oversee all press, pr, socials, content, branding, communication, ads & marketing. I’ve written all copy and oversee all creative aspects including leading pr, socials, content creation, influencers, ads and marketing. From concept I’ve helped to create one of the most busy venues in London with seven day a week bookings predominantly driven through socials, branding, ads and marketing. This involves- Content creation Content strategy Content management Copywriting Day to day administration Building new social media channels Social management Influencer marketing Paid ads Website content and management Brand building, design and strategy Press, PR and journalist’s management Event management Marketing from ground level up I've completed multiple copywriting projects for brands agencies on new product launches like Zoopscoop, Hodei shoes and BWG watches writing press releases, ad copy, kickstarter page and newsletter copy. I also work in social media, trend spotting, copywriting and brand consultancy. Plus Co founded a youth culture events/brand called UCoWM and founded We Got This! party promotions. I've wtitten for Tatler, Escapism, Highsnobiety, Shortlist, The Manzine, Esquire, Lusso, Live, Loaded, Maxim, Empire, FHM, Penthouse, Swicthed On and 4music to name a few. I review hotels, events, gigs, fashion shows, festivals, launches and after parties around the world for work to places like Brazil, LA, Montreal, Jamaica, Barcelona, Thailand, Vegas, Ibiza, Portugal, New York and Guatemala. I love anything new and interesting especially music, festivals, gigs, nightlife, fashion, travel, art, sport and culture. Specialities: Travel, luxury lifestyle, men's lifestyle, nightlife, bars, restaurants, hotels, spas, art, culture, music, social media, trend spotting, copy writing and brand consultancy.
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