Andrea S.

Background

About Andrea S.

I started my marketing career as a strategic planner in a large advertising agency. The most important lesson I learned in this job was realization that a successful marketer is a little bit business woman, a little bit artist and a little bit psychologist and sociologist. During my career, I’ve held various marketing and sales positions with European, Canadian and multinational companies including Soria & Grey advertising agency, Striessnig Wien, Starbucks, and Nuheat Industries. From these experiences I've gained valuable insight into marketing, advertising, sales and retail management. As a marketing professional I've been responsible for coordination and execution of various marketing initiatives including digital marketing, product launches, marketing collateral development and production, trade show execution, and merchandising. My expertise is founded through a combination of hands-on work and continuing education. I hold a Bachelor’s degree in Marketing and Management and a Bachelor’s degree in Sociology and Communications. In addition, I have obtained certificates in e-marketing, digital analytics and digital communications. CONTACT INFORMATION: email - andrea@samaramarketing.ca phone - 778.881.4067 twitter -@SamaraMkg web - SPECIALTIES: marketing planning, marketing tactics, branding, web development, Google Analytics, social media, retail management, merchandising, trade shows