Andrea Ulbrick

Background

About Andrea Ulbrick

A highly experienced and dynamic leader, a strategic relationship builder, driving multiple investment and development programs and initiatives in complex, multi-stakeholder environments. Outstanding verbal and presentation skills and an influential negotiator. Completed almost six years as Manager, Screen Investment at Screen NSW 2016-2022. A passionate advocate of high quality and distinctive Australian screen content and the critical leading role of government as an enabler. As Director and Series Producer, has led more than 36 hours of documentaries and factual, leading teams small and large (up to 50+ cast and crew) in a variety of locations, around the world. Multi-faced skillset, across all layers of production, and all formats; assessment of creative materials, distribution and marketing analysis, viability of budgets, schedules in terms of realizing any projects stated ambitions, all under tight deadlines, with multiple strands and projects occurring simultaneously. Managing end to end delivery. Building teams, collaborating with Investment teams, Legal and Business Affairs and other internal and external stakeholders, ensuring all aspects align with government policy, objectives, and probity. Strong track record in driving ongoing development, evolution and innovation of funding programs, initiatives, and guidelines in recent years, to continue bringing outstanding and culturally significant stories to Australian and international audiences. And in doing so, contribute to a successful and flourishing domestic screen industry. As Manager, Screen Investment at Screen NSW, driving development and production finance, creating and nurturing partnerships and alliances. Managing stakeholder relationships, and shepherding diverse talent development programs, collaborating with public broadcasters, philanthropists, and screen agencies. Managed more than 400 SNSW invested projects in production finance investment and development across all formats, working with some of the biggest producers in Australia. I’ve embraced a huge variety of formats and genres including action, sports, science, popular culture and music. An eclectic mix, which reflects my zest for life and my insatiable curiosity. Awards include Best Documentary finalist Banff World Television Festival, 2006, Best Director – SCINEMA Festival of Science 2006, Best Sports Journalism, Australian Sports Commission Awards, 2006. Also a delegate of the World Congress of Science and Factual Producers (Sydney, Tokyo, NYC, Florence, Paris and Hong Kong) attending conferences from