Andreea Lupu
Strategy & Innovation Director at Starcom
Based in Bucharest, Romania
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Seniority
Director
Department
General Business & Management
Location
Bucharest
Industry
Advertising Services
Company size
6.1K
Contact information
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a•••••••@starcomww.com
Phone
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Background
About Andreea Lupu
I am an advertising professional with a complex and diverse experience in Communication Strategy, Anthropology, Qualitative Research Methods, CSR, Client Services and Events. I translate briefs into meaningful campaigns, cultural insights into enriching experiences & research results into strategies. Advocating for a new approach in Marcom & Creative Industries in order to build a more diverse, meaningful, original and socially anchored ‘branded world’, by helping brands, businesses, organizations to embrace the full diversity of their communities ( & of their cultural dynamics).
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