Andrew Jelinek

Background

About Andrew Jelinek

With over a decade of automotive experience and a foundation in military leadership, I specialize in bridging the gap between high-level marketing strategy and dealership execution. As a Digital Performance Consultant at FordDirect, I serve as a strategic partner to Marketing Managers and Dealer Principals across the Ford and Lincoln networks. My mission is to ensure that digital investments translate directly into showroom results.Having spent nine years at the dealership level—including five years as an Internet Sales Manager—I understand the unique challenges Marketing Managers face when balancing lead quality, website performance, and vendor ROI. I provide a consultative approach to digital retail, helping my partners audit their digital footprint, optimize CRM workflows, and leverage data-driven insights to increase conversion rates.I am passionate about turning complex marketing metrics into actionable sales processes. By combining my "in-the-trenches" retail experience with FordDirect’s suite of digital tools, I help dealerships evolve their digital strategy to meet the demands of the modern consumer and drive measurable growth.