Andrew Whiting

Background

About Andrew Whiting

With 20+ years of experience in category management, supplier partnerships, and strategic sales leadership across Print, AV, and Technology sectors, I’ve built a career around driving commercial growth through meaningful collaboration, cross-functional execution, and a strong results mindset. As the current National Alliance Manager for Print and AV at Alloys, I lead strategy, supplier relations, and a national team focused on unlocking growth across key product categories. From OEM partnerships to private label innovation, I bring deep expertise in managing complex product portfolios and achieving shared goals with both internal and external stakeholders. Previously, I held senior commercial and merchandise roles with Winc, OfficeMax, and Officeworks and Harris Technology, where I led category supplier performance across national territories, and delivered consistent year-on-year growth. I’m passionate about building trust-based relationships, leading high-performing teams, and aligning strategic priorities to deliver value—whether through new market entry, supplier onboarding, or driving end-to-end lifecycle strategies. If you're looking to collaborate on business growth in Print, AV, or Technology—or want to talk partnerships and category innovation—let’s connect.