Andy Benson

Background

About Andy Benson

Do you need help growing or transforming your commercial performance? I can help. The teams I've led/consulted with have delivered organisational and cultural transformation. We have implemented channel strategy changes and new sector and category introductions across numerous market/product category routes. I've always been partner- and consumer-focused; pragmatism and teamwork are my key drivers. In my 25+ years with Sony in the UK, European and Nordics markets, I led organisations in both steady and transformational times, shaping the culture through communication, team building and retailer collaboration. In life "post-Sony", I established a business advisory company, Consensus consulting, to support leaders develop their Commercial strategies, ensuring they make the right choices when they go to market with new and exciting propositions that need careful nurturing. Specialisms; Business Transformation, Cultural Transformation, P&L Ownership and Management, Channel Management, Team building, Business Communications, Sales growth, Turnaround, Marketing Communications Management, KPI-centred performance delivery, Leadership by example, Consumer durables, Collaborative partnerships, Interim Management. Go-to-Market strategy. Change agent. Business Coach, Executive Coach, Freelance business consultant, Business Growth Advisor