Anika Bhatnagar

Background

About Anika Bhatnagar

Detail-oriented person with innovative methods for compiling and interpreting a wide variety of data. Most known for the ability to present accurate data reports, offering effective suggestions and develop metrics to help the company succeed. Having work expedience with Senior Management to ensure alignment of corporate marketing plans with branding and strategic objectives. Analyzed website and sales data to identify market and product trends. Created reports measuring key performance indicators and communicated findings through company. Prioritized website enhancements and coordinated projects with technology team. Also having extensive working experience with Microsoft Dynamics NAV, PMT, MS-Excel, Google Analytics, Big Data Analytics, VOSviewer, Gephi, primary & secondary research and also multiple social media platforms to track relevant online activity data and translated them into key performance metrics. Provided support for financial analytics and marketing backend operation services. Monthly tracking of maintaining MIS and variance analysis.