Ankush Singh
Director of Performance Marketing at Phd
Based in New Delhi, India
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Seniority
Director
Department
Advertising & Marketing
Location
New Delhi
Industry
Advertising Services
Company size
5.1K
Contact information
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a•••••••@phdmedia.com
Phone
5 credits+91 ••• •••• ••••
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Background
About Ankush Singh
Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin Driving Scalable Growth with Precision Performance Marketing Digital marketing leader with 8+ years of experience managing ₹100 Cr+ media investments across Google, Meta, Amazon, and programmatic platforms. Expert in full-funnel strategy, cross-channel execution, and measurable business outcomes. Core Strengths That Power Results • Performance Marketing (Search, Social, Display, Video, Programmatic) • E-commerce Growth (Amazon, Walmart, Instacart, D2C) • Analytics & Reporting (GA4, Ads Data Hub, Looker Studio) • Media Planning & Budget Management (₹100 Cr+ annual oversight) • Global Campaign Leadership (NA, EMEA, APAC, India) • Creative & Audience Strategy (Multilingual, Multi-market) • Cross-functional Team Management & Platform Integration Proven Impact, Recognized Excellence Drove 11% YoY growth for Royal Enfield through high-impact digital strategy. Delivered award-winning campaigns—Media Abby’s Silver (Paid Search), Google Showcase, and Digixx CTV Gold. Orchestrated $6M/month campaigns for ASU and $3M/month for Norwegian Cruise Line with precision-led execution across regions. Multi-Industry Fluency, Global Perspective Worked across education, auto, travel, and retail with a deep understanding of market dynamics and performance levers. Combines data, tech, and storytelling to deliver on both short-term metrics and long-term brand value. Performance with Purpose Leads with a balance of analytical rigor and creative foresight—empowering teams, aligning stakeholders, and driving consistent outcomes. Ready to scale what matters—growth, relevance, and measurable brand success.
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