Anna Aseeva

Background

About Anna Aseeva

I'm an expert in the automotive industry, focused on business transformation topics, with holistic experience in working with cross-functional and cross-cultural teams. I’m currently based in Toyota Europe HQ in Brussels, working on the transformation of Toyota Northern Europe operations. My previous experiences include- Mobility strategy for Olympic and Paralympic Games Paris 2024 and implementation of the first ever shared mobility services for athletes and staff - KINTO Mobility brand establishment from scratch: brand fundamentals and services strategy - Mobility strategy in Toyota Europe: city partnerships, innovation initiatives, collaboration with startups - Long-term product strategy for Nissan Europe, incl. Qashqai 3rd gen pre-concept, EV product line-up development and Russia strategy - Market research & customer insights: quantitative, qualitative, trend watching - Outside automotive, experience in trade marketing in FMCG industry: brand strategy & implementation in HoReCa channel - Educational background in Economics and Management I have strong analytical skills, customer-focused mindset and can do attitude. My super powers include organizing & structuring information, storytelling and impactful presentations, and stakeholder relationship management. I'm passionate about social innovation projects, with focus on sustainable living and inclusiveness.