Anna Berkeley

Background

About Anna Berkeley

I am a London based personal Style Consultant and FT columnist. In 2023 I launched the Think Shape app. Think Shape is a pioneering new platform that puts body shape understanding at the heart of the way women shop, building confidence and empowering women to shop smarter, quicker and more mindfully every time. Using my innovative formula and our proprietary tech to bring body shape understanding to every woman with the Think Shape platform. I have 30 years experience in the fashion business having worked as a buyer for high street companies, designer brands and luxury labels. As such I have a unique skill set to offer my clients. An extensive knowledge of the fashion industry, a 360 degree understanding of fashion brands, product development and design insight. I have also consulted for the award winning designer Margaret Howell for 11 years both in buying and range planning. I work with private clients and brands on a freelance basis. My private styling is based on a completely holistic approach. I offer body mapping, wardrobe management, outfit building, wedding styling, event dressing, personal shopping and colour analysis. I work with a huge range of wonderful female clients from all walks of life. Specialties: Body shape expert, commercial range building and brand development.