Verified recordSoftware Development

Anna Bonapartova

Senior Product Designer at Piano

Based in Porto, Portugal

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Seniority

Staff

Department

Information Technology

Location

Porto

Industry

Software Development

Company size

776

Contact information

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Email

1 credit

a•••••••@piano.io

Phone

5 credits

+351 ••• •••• ••••

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Background

About Anna Bonapartova

With 6+ years of experience in B2B/B2C SaaS, AdTech, FinTech, and FoodTech, I specialize in creating scalable, data-driven digital products that improve user retention, engagement, and business outcomes. Currently leading the UX/UI design for Piano.io’s Data Management Platform (DMP), serving enterprise clients like The Wall Street Journal, NBCUniversal, and Le Monde, with a focus on data visualization, real-time personalization, and actionable insights. Key Achievements: Increased user retention by 23% at Piano.io by redesigning the Campaign Performance Report, improving data visualization, dashboard usability, and user engagement for B2B clients. Reduced churn by 9% at Piano.io by implementing personalized user experiences, predictive analytics, and data-driven iterations, boosting customer lifetime value (CLV). Boosted KFC conversion rates by 90% and user activation by 44%, delivering optimized onboarding flows, feature enhancements, and data-driven personalization across web and mobile platforms. Redesigned Zenit Bank’s mobile app, increasing the adoption rate by 51% with simplified user journeys, streamlined onboarding, and an intuitive interface, resulting in higher customer satisfaction (CSAT) scores. Core Expertise: UX/UI Design for B2B/B2C SaaS Products Data-Driven UX with a focus on behavioral analytics, retention, and conversion optimization CRM & Complex Dashboards Design for data-heavy platforms Real-Time Personalization powered by AI/ML solutions A/B Testing & Design Iterations to continuously optimize user journeys Development & Implementation of Design Systems for scalable growth Cross-Functional Collaboration with developers, PMs, stakeholders, and data scientists Global Product Launches for multinational markets (US, Europe, Japan, CIS) Product Impact Across Global Markets: Piano.io DMP — Leading the design of data visualization dashboards, audience segmentation tools, and customer data platforms (CDP), focusing on real-time insights and data compliance for enterprise clients. KFC (CIS, Estonia, Israel) — Designed and launched digital solutions for a 14M+ monthly user base, enhancing conversion funnels, personalized experiences, and retention strategies. Zenit Bank — Delivered a redesigned mobile app for ~1M monthly users, resulting in faster onboarding, higher engagement, and reduced drop-off rates. Let’s connect to craft exceptional digital experiences that maximize business growth and user satisfaction!

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