Anna Centawer
Creative Director Ux Experience Hub Lead at Jung Von Matt Neckar
Based in Germany
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Seniority
Other
Department
Other
Location
Germany
Industry
Advertising Services
Company size
119
Contact information
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Background
About Anna Centawer
While most UX designers focus primarily on the user, I find it far more interesting to focus on the internal perspective — creating solutions that not only solve the task but make stakeholders genuinely happy in their day-to-day work. There’s something deeply rewarding about watching barriers melt away when the right words and framing move mountains within a company. ‘We’ve tried this already, it doesn’t work’ has always been music to my ears — because I know I will find a way forward. I thrive on rethinking complex systems, often blending the strongest elements from different industries to create solutions that feel fresh and unexpected. Using creative storytelling, compelling UX copy, and inventive structuring, I turn even existing modules into experiences that feel entirely new. My guiding principles are radical reduction and maximum convenience, and every solution is crafted with full control over content and messaging. Insights into ADHD, PTSD, depression, language barriers and stress guide my work, helping reduce cognitive load and create intuitive, empowering digital products that deliver measurable impact for both users and stakeholders. https://elterngeldplaner.l-bank.de https://winners.webbyawards.com/2024/ai-metaverse-virtual/ai-apps-and-experiences-features/best-user-experience/297972/open-for-more-messenger-experience THE LÄND: Fachkräfte überzeugen, die Baden-Württemberg sonst nie auf dem Schirm hatten. Ein Projekt, das zeigt, wie mutige Visionen selbst vermeintlich trockene Branchen revolutionieren können. https://page-online.de/kreation/the-laend-of-your-dreams-jung-von-matt-website-fuer-baden-wuerttemberg/
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