Anna Dourida

Background

About Anna Dourida

With my entire career in Sales & marketing built within the FMCG & Pharmaceutical industry, including Retail and Pharmacy Channels, I am still as passionate about my work as I was on Day 1. My enthusiasm translates into agile approaches which achieve outstanding results in fast-paced competitive environments. As a business leader, I bring an invaluable combination of strategic insight and vision together with hands-on operational execution. I have worked in different sectors and categories, with the common ground being a consistent track record of delivering change, transformation, profitable growth, and ROI. LEADERSHIP & STRATEGY Strong leadership, people management and motivation, restoring balance when things get tough. Defines and executes strategies for diverse brand portfolios Manages operational and cultural challenges associated with M&A, including successful on boarding. Cross-cultural fluency, having operated in domestic, national and multi-national environments. Encourages and embeds a positive, progressive, collaborative culture. OPERATIONAL DELIVERY Brings clarity, structure and purpose to internal systems, processes, procedures and metrics. Optimises both financial and human resources to maximise profitability and deliver growth. Uses quantitative and qualitative criteria to establish clear performance evaluation processes. Proposes and launches marketing & sales plans which achieve win-win outcomes company-wide. Ensures regular exchange of feedback and insights on key accounts, territories and competitors. Builds relationships with stakeholders at all levels, based on mutual trust, respect and transparency. Someone who thrives on challenge and remains calm in a crisis. SECTORS: FMCG Personal Care Prescribed Medicines (RX) OTC Nutrition BRANDS INCLUDE: Dettol Finish Vanish Durex Scholl Nurofen Seractil Tasectan SPECIALTIES: Cardiology Allergies ENT GP Gynaecology Pediatrics Urology