Anna Forde

Background

About Anna Forde

A Client Success and Marketing Professional with experience leading cross-functional teams and guiding brand growth across tech, retail, hospitality, finance, and fashion. I specialise in building and recommending data-driven advertising strategies that balance long-term brand development with short-term commercial performance. As Client Success Manager at Buymedia, I lead a high-performing team responsible for managing enterprise-level accounts and delivering measurable business results. I work closely with senior stakeholders to define strategic direction, optimise media investment, and strengthen brand positioning through insight-led, actionable plans. Beyond media and tech, I have a strong interest in the fashion and luxury industries and in how creativity, storytelling, and innovation intersect to shape modern brand experiences. I hold a First Class Honours Master’s in Marketing from the University of Galway (2023), where my thesis examined how Blockchain technology can enhance sustainability transparency in advertising. I’m driven by curiosity and a passion for how emerging technologies continue to evolve the future of advertising, branding, and client engagement.