Anna Ovchynnikova

Background

About Anna Ovchynnikova

I help analytics teams build systems people actually use - so insights support decisions, not just dashboards. Hi, I’m Anna - Chief Product Officer at Accton. I work with analytics teams who are tired of messy BI setups and want something more structured, reliable, and discoverable. With over a decade of experience across telco, retail, pharma, and government, I’ve seen how often analytics is BUILT but not USED. My focus is simple: help organizations create the systems and workflows that turn reports into real decision support. WHAT WE BUILD At Accton, we design products that give business users one clear place to find what they need - reports, dashboards, metrics, and definitions - without hunting through folders or email threads. Our Insight Hub is built for adoption, not just control. HOW WE ARE DIFFERENT - Focused on clarity, not just governance - Designed to bridge teams, not create silos - Built to support real business workflows, not just BI tool inventories HOW I CAN HELP If you’re building an analytics catalog, struggling with report discoverability, or need to make adoption stick - I can help you turn BI sprawl into a system that actually serves people. Let’s connect and have a chat if you want analytics that feels usable, not overwhelming- Past speaking- Towards the Information-Centric Culture (BI & Analytics Conf, London)- Maximising Business Outcomes of a Data Governance Programme (DG Conf, London)- Performance Measurement Frameworks (Cranfield SoM Round Table) Reader. Tennis player. Often heard quoting: “The quickest way for a mother to get her kid’s attention is to sit down and look comfortable.”