Anne Foo

Background

About Anne Foo

I have worked in the broad field of marketing since the dotcom days. From being in customer service with a venue-finding dotcom company that was way far ahead of its time, to a job in advertising & promotion for a food & beverage chain specialising in French pastries. Both enterprises are no longer around but the experiences gained tell me that being innovative and ahead of your time is not enough, it's how you stay in the game while being innovative - that matters a lot. In 2008, I joined Camfil, a global Swedish company manufacturing clean air solutions and have been there ever since. Started as the marketing responsible in Malaysia, working with the whole width and breadth of marketing, including marketing coordination for the Asia-Pacific region. I moved to Sweden to join the Group MarCom team based in the headquarters in Stockholm. Ever since then, I have been fully immersed in product launches alongside multiple stakeholders, in collaboration with product management, R&D and regional countries. As the company embarked on revamping our digital journey and presence in 2018, I became involved in product information management and this has now become my new niche.