Anne Kernahan

Background

About Anne Kernahan

Singaporean Permanent Resident. I am a proficient strategic business leader. I have over 20 years experience, with 14 of those in Singapore. I understand the different, and complex, perspectives of APAC and beyond. I am driven by a desire to achieve business results for my company and the organisations that I work with. Overall, I believe in using the platform of design and brand communication to meet consumer needs and commercial goals. I know the key to strategically drive design, shopper, digital/social and communication projects from conception to implementation and production, on my own and as a leader of my team.I have run both large and small projects, creatively, efficiently, on budget and on time. I can translate creative briefs into words that inspire design and teams. I am a hands on and enthusiastic multi-tasker with experience in all aspects of design and communication. My varied career has involved roles in design, shopper marketing and packaging agencies as well as PR and communications. I have devised and implemented marketing and communications plans, run design and account management teams, written and presented proposals and pitches, as well as managed complex financial budgets. I have worked on both 2D and 3D projects from initial ideas through to implementation and production. I am a proactive problem solver and have built strong industry relationships. I am skilled at working across offices and internationally. I have expertise in the FCMG, beauty and industrial sectors and am driving the development of these areas. My experience in brand development has meant that I understand how to ensure that all touchpoints remain consistently on brand. Most important of all – I love the world of design and communication.