Anshuma Sharma

Background

About Anshuma Sharma

Award-winning communications professional with a proven record of driving impactful Public Relations and Strategic Communications across fintech, consulting, and high-growth startup sectors. Recognised as an IRPRA 40 Under 40 awardee for brand storytelling, media strategy, and stakeholder engagement excellence. Expertise spans integrated communications, profiling, reputation management, and content-driven media campaigns. Successfully increased media coverage and brand visibility through targeted outreach, strategic messaging, and consistent content planning, resulting in significant growth in earned media placements across clients. Skilled in executing influencer partnerships and content collaborations that blend traditional PR with digital-first strategies to drive engagement and brand awareness. Experienced in collaborating with cross-functional teams—marketing, product, and design—to craft cohesive brand narratives. Also passionate about mentoring junior team members to enhance their communication and strategic capabilities. As a published author, storytelling is central to my approach, creating narratives that resonate with audiences and align with business goals. Adaptable, solution-focused, and deeply attuned to emerging media trends. Postgraduate alumna of Newcastle University, bringing a global perspective and a creative, results-oriented approach to communications.