Anthony Penton

Background

About Anthony Penton

With 26 years plus media, advertising, and marketing experience my current role is Art Director and Digital Content Creator at Prouds The Jewellers. Which sees me responsible for the day-to-day marketing branding and creative direction across Prouds, Angus and Coote and Goldmark Jewellers including website, advertising, instore activations and promotions as well as the development of the creative team. My key strengths are- Art direction, across advertising, branding, marketing, and campaign design - Understanding a creative brief and excuting that on time and budget - Team management - Adobe Creative suite (Indesign, Photoshop, Illustrator, Rush, XD)- Website & EDM design (WIX, Square Space, Mail Chimp, Hubspot)- Commissioning of videographers, photographers, stylists, and copywriters - Preparing finished artwork for print All these combined strengths have allowed me to produce tailored advertising solutions both online and in print, for some of Australia’s finest brands like L’Oréal, Maybelline, Tommy Hilfiger, ECCO Shoes, Amart, Bunning Warehouse, Winnings Appliances Chobani, Yo Pro just to name a few. Achieving these outcomes involves the project management of client briefs, and the commissioning of photographers, stylists, and copywriters to create the finished artwork. You can view my portfolio at: https://anthonypenton.myportfolio.com/work