Anthony S. Russello

Background

About Anthony S. Russello

As a Marketing Manager at HOMEE, I lead data-driven campaigns to optimize the user acquisition and retention of our InsurTech platform. I leverage critical thinking and analytics to evaluate post-campaign performance and generate insights and recommendations. I also manage the execution and reporting of Direct Mail campaigns, collaborating with internal and external partners to ensure high quality and efficiency. My passion for marketing stems from my MBA degree in Marketing from the University of Tampa, where I learned how to apply strategic and creative thinking to solve real-world business problems. I have also developed strong skills in digital marketing, corporate strategy, and analytical tools, such as HubSpot and Google Analytics, through my previous roles at AssuranceAmerica and MyArea Network. My goal is to continuously learn and grow as a marketer and a leader, and to contribute to the success and innovation of HOMEE and the home services industry.