Anton Tenev

Background

About Anton Tenev

Hands-on go-to-market planning, design and execution. Specialized in product messaging and positioning focused on customer value and competitive differentiation. Insider knowledge of the enterprise SaaS CMS/DXP landscape. Can confidently navigate buyer intent and personas, decisioning, value-prop building, customer and buyer journeys. Product Marketing | Creative Writing | Web Content Management | Digital Experience | Portfolio Marketing | Sitefinity CMS | Cross-team Collaboration | Web Journeys & Copywriting | Content Analytics | End-user & Practitioner Enablement | B2B Marketing | Content Development and Publishing | Customer Data Platforms | Messaging & Positioning | Content Design. rwx = read | write | UX. Cross-functional role in admin and media in a leading Bulgarian non-profit with a solid portfolio of TV production, broadcast consultancy and development projects for USAID. Experience at a Glance: B2B Product Marketing. Digital experience & digital transformation. Creative writing and content development. Customer-facing roles in software development, consulting, broadcast training & non-profits.