Apostol Penchev

Background

About Apostol Penchev

Experienced Digital Designer with over 11 years of experience in corporate website design, e-commerce websites, B2B systems, web interfaces, brand identity and social media posts. Passionate about design and technology with a focus on detail. I am proficient in Adobe products, Sketch and Figma, as well as HTML and CSS. Successfully completed over 300 projects throughout my career, including work with Suzuki Bulgaria, UBB Interlease, Subra pharmacy, Euro Alliance engineering, Vita Hospital, Sexwell, Lucy Fashion, Radio Fresh, Radio FM+, BPD, SEG, IP-arch, Planning, Unitrade Bulgaria, Fiber 1, Syntegra Partners, Dynaphos, Kaliman Caribe, LED LENSER, Leatherman, Dilex, Oshipka, Nanogen, Wenger, Troika, Fanpoint, Virtualna zona, 8estate, Zagreus, etc. Skills: Visual Design - I have a strong understanding of visual design principles including colour theory, composition, typography and micro-interactions. I strive to create visually pleasing designs that effectively communicate with the intended audience. I am always learning and looking for ways to improve my skills. UX Design - I understand user-centred design principles and the ability to create intuitive, user-friendly interfaces. I have basic experience in research, prototyping, and usability testing. Brand Identity - I have studied brand design and have several years of experience in the field. I have the ability and experience to think about the usage of the brand across all media and ensure consistency and scalability. Design Systems - My experience in working on large projects has sharpened my skills in organizing complex design elements and ensuring consistency throughout the project. I am able to effectively communicate design decisions and provide clear documentation to ensure that the design system is understood and implemented correctly. Tools- Adobe Creative Suite - Sketch - Figma - Freedcamp - Miro - Balsamiq - Google Web Designer - Microsoft Clarity - Hotjar - Google Analytics - Google Ads - Facebook Pixel - Google Tag Manager