Arran Green

Background

About Arran Green

Arran Green is Senior Director of Franchise Management at PlayStation, where he leads the expansion of some of the world’s most iconic IP into global entertainment franchises. In this role, he shapes multi-year strategies that extend PlayStation’s storytelling beyond games into film, television, merchandise, and location-based entertainment — building authentic, enduring worlds that resonate across cultures and generations.A seasoned creative leader with credits on more than 100 award-winning titles — including The Last of Us, God of War, Uncharted, Horizon, and Marvel’s Spider-Man — Arran bridges brand strategy with creative innovation. He has become PlayStation’s “IP guardian,” aligning studios, partners, and business units to ensure franchise authenticity while unlocking new opportunities for growth.Arran began his PlayStation journey at London Studio in 2005 on the BAFTA-winning SingStar™ series, before serving as Executive Creative Director and Head of Games at world-renowned VFX house The Mill. Returning to PlayStation in 2012, he relocated to California and helped transform the company’s in-house Creative Studio into a global powerhouse of brand-builders, artists, technologists, and storytellers.Beyond his work at PlayStation, Arran has judged international creative awards including the Clio Awards and ADC (The One Club), reinforcing his commitment to excellence at the intersection of creativity, technology, and storytelling.With a career defined by building transformative entertainment experiences, Arran continues to push the boundaries of what franchises can be — crafting strategies and stories that inspire players, viewers, and fans worldwide.