Arve Josefsen

Background

About Arve Josefsen

Current position at Psoriasis & Eksemforbundet as organizational advisor working with member solutions and equal person offers. Previous position temporary (1 year) advisor at Norwegian University of Life Sciences (NMBU). Working with Alumni project as main focus. Recruiting members to alumni-program, market Alumni arrangements such as webinars and physical meetings. Two years as CRM manager at RiksTV, including customer programme and dialog/loyalty. Retention manager at Ice Norge, operating in the Scandinavian mobile broadband market. Responsible for antichurn and customer loyalty through dialog to established customers. Head of sales support at Sætre/Kims AS, dept. of Orkla ASA. Responsible includes superuser of CRM tools and in charge of unit of 4 employees. Earlier CRM and analyze manager at one of Norways leading publishing house, Aller Media AS. Also market analyst in Norway's largest publising house for magazines, Hjemmet Mortensen AS Market Analyst in agent role for magazine and newspaper distribution at Narvesen. Project Manager for news agency in the nordic power market. Experience from Norways official statistical agency. Keywords: crm, retention, database, lojalitet, media, analyse, analytiker. Specialties: Expertice in direct marketing through crm tools and mind. Indepth knowledge in publishing through the magazine business. — Personlige egenskaper- Strukturert og analytisk - Resultatorientert - Forretningforståelse - Lagspiller Kunnskap om- CRM /Marketing Automation/ Digital markedsføring - AB-testing / Hypotesetesting - Segmentering og testing - Respons og effektanalyser - Formidle funn av resultater - Mersalg, lojalitet og retentiontiltak - Abonnement, livsløp - Markedsundersøkelse Verktøy - Excel / Powerpoint Office - Google Analytics - SAS